Here is what you will learn in this : Step By Step instructions on creating your “Customer Avatar” (a sort of hypothetical example customer) – so that you can customize your marketing towards the right audience. How to nurture relationships with your customers and take them from a cold prospect all the way up to a raving fan! How to figure out – where does your ideal customer (The Customer Avatar) hang out online? Many different types of offers – used to acquire new clients – on many different traffic types and sources and then score the leads to figure out how to market to them specifically. How to fix a campaign that isnt working. What KPI (Key Performance Indicators) you should be paying attention to and measuring. Deep dive into the different traffic sources, such as facebook, youtube, etc. and help you decide which traffic sources will work best for you. Much, Much More!